Skip to content
PromptAndGo.ai
Data & Analytics Data Analysis

Customer Segmentation Project

Segment customers based on behavior for targeted marketing.

Prompt
Conduct a customer segmentation analysis using K-means clustering on a dataset from a beauty products brand in China. Focus on demographic and behavioral data to identify distinct customer groups. Use visualization tools to represent the clusters and provide insights into each segment's buying behavior, preferences, and potential marketing strategies to enhance engagement and sales.

More like this